What is an SMS Sender ID in Australia?

SMS sender ID use cases for AU businesses

Concrete SMS sender ID use cases for Australian businesses: branded promos, launches, reminders, and one-way updates, plus when you need a dedicated number instead.

SMS sender ID requirements: format checklist

Check SMS sender ID requirements before you request: 2–11 characters, standard ASCII, one non-digit, no spaces or underscores. SMSFlow format checklist.

SMS spam guidelines Australia for Sender ID sends

Practical SMS spam guidelines Australia for businesses using a Sender ID: consent, identification, opt-out, and list care in SMSFlow.

ACMA SMS Sender ID Register: what Australian businesses need to know

Plain-English overview of the ACMA SMS Sender ID Register, what registration means for Australian businesses, and how SMSFlow lodges your request with ACMA.

Register SMS sender ID in SMSFlow

Step-by-step: request an SMS sender ID in SMSFlow Account settings, lodge via ACMA, typical 24-hour decision, format rules, and reply limits.

Sender ID vs Dedicated Number | SMSFlow

Compare SMSFlow sender IDs and dedicated numbers: brand display versus customer replies in Inbox. Decide which fits one-way SMS or two-way chat.

SMS sender ID cannot reply: common issues and fixes

Recipients can't reply to an SMS sender ID. Learn why that's normal, how dedicated numbers enable two-way SMS, and how to fix ACMA approval and Inbox reply issues in SMSFlow.